The Four Ps

YOURFourPs

The Marketing Mix is also known as the Four Ps model of marketing strategy – Price, Product, Promotion, and Place – and is a classic approach to disassembling the marketing that affects us every day. Some would say it’s an old model that hasn’t kept up with our digital era. Personally, as a marketing professor and career coach… and for our purposes… I think that with some modification, it works quite well. Click here: (M Four Ps) to read my descriptions of each of the 4 Ps, then write your thoughts on how each one applies to you, your job, and your career.