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There’s a well-known saying that goes like this: “Underpromise and overdeliver.” I’m not a fan. If you underpromise too much, you won’t even get the job or coveted project. Rather than build low expectations, it’s…

Sometimes life is a lovely drive with very little traffic. Sometimes life is a thrilling, spinning hydroplane on slick highway that you think will never end… and not in a good way. And sometimes life…

Let’s show everyone how we’re celebrating the end of the week! Post an image (you or a passable proxy) that shows how you’re feeling on this fine Friday. Me? Just a reminder: Be brave. It’s…

Worth It Thursday. We’re getting toward the end of the week and to help us make it to and through the weekend, I’d like to remind you again of why you are worth whatever you…

As a shopping mall marketing director, I wrote the words for our tall outdoor mall marquee signs. One day my boss’s boss walked into my office and asked “do we promote specific stores on the…

We’re moving toward final project season… fun for so many reasons! I can’t wait to see what my students have put together for their clients. Not long ago, I was talking to one of my…

Let’s show everyone how we’re celebrating the end of the week! Post an image (you or a passable proxy) that shows how you’re feeling on this fine Friday. Me? So busy. But what am I…

Worth It Thursday. We’re getting toward the end of the week and to help us make it to and through the weekend, I’d like to remind you again of why you are worth whatever you…

The other day I was doing a web search about a faculty member and their research, so I could write a letter of recommendation. And then I tripped and fell down a rabbit hole. Ratemyprofessors.com…

How can you make it clear that YOU are the answer to their question? The “advertising proposition” is something you might use in your own meetings and conversations. It can be understood as a question…